I designed this logo originally without the middle finger and over the years, it obviosuly has changed. My purpose for the brand is to advocate for not apologizing for:
- being yourself
- following your dreams (no matter how crazy they may seem to others
- living your life as YOU desire
- being UNAPOLOGETICALLY YOU (as long as what you do doesn't negatively affect someone else, of course)
I kept playing with the logo and using AI and when I explained to ChatGPT my vision, it gave me the middle finger but with a much more agressive logo. So I stripped it down and used the essential energy to visually grab one's afftention.
